Product Selected: Smartlead.ai
What is Smartlead.ai → It is a cold email outreach tool that enables users to automate and scale their lead generation and outreach efforts.
Stage of the product: Early Scaling
Has the product reached PMF: Yes. The reasons are as follows:
Within one year of operations, Smartlead has:
(i) >$1M in ARR(Ideal for SaaS business when growing from 0-1 Stage and necessary when deciding to mature to 1-10 Stage)
(ii) Has a churn rate of ≤ 15%(which qualifies it when compared with SaaS annual churn industry benchmarks)
(iii) Strong WOM, Customers have willingness to pay(majority% of user acquisition is coming through organic and affiliate referrals via WOM).
Are you tired of struggling with inconsistent lead generation and outreach efforts? Struggling to #EscapeTheSpamFolder?
Meet Smartlead, the all-in-one solution that revolutionises your approach to connecting with potential customers. With Smartlead, you can seamlessly scale your outreach using unlimited mailboxes, a versatile multi-channel system, and even handle your entire revenue cycle in one unified platform. Imagine never worrying about daily sending limits or email reputation again as Smartlead's AI-powered interactions ensure your messages land in the #PrimaryInbox every time!
Picture this: effortlessly creating campaigns, connecting mailboxes, and auto-rotating messages in just a click. Convert leads to revenue with ease, all while tracking data to optimize your approach. No more spam folders—Smartlead's natural AI conversations keep your sender reputation high, guaranteeing your messages are seen and engaged with.
Join over 17,000+ businesses that have supercharged their lead generation strategy using Smartlead. Whether you're a lead gen agency, marketer or sales leader, our platform caters to your needs, ensuring you stand out from competitors. And with a 360-degree view of customer messages, you'll close deals everywhere with confidence.
Ready to experience consistent revenue growth? Start your 14-day free trial now and watch your outreach transform. Don't miss this opportunity to elevate your lead generation game—discover the power of Smartlead today.
| ICP 1 | ICP 2 | |
|---|---|---|
| ICP Name | Startups | SMBs/Agencies |
| Persona Position | CEO | Sales Leader or Marketing Leader |
| Age | - | - |
| Organisational Goals | Revenue | Revenue |
| Role Priorities | Top of the Funnel | Top of the Funnel |
| Role in buying process | High | High |
| Reporting Structure | Reports to Co-founder | Reports to CEO/CMO or Vertical Head |
| Preferred Channels | Face-to-face,Email,Phone | Face-to-face,Email,Phone |
| Products used in workplace | Google Suite, Zoom, SEMRush, Analytics tools | Google Suite, Zoom, SEMRush, Analytics tools |
| Where do they spend time | Social media, OTT platforms,Networking events | Social media, OTT platforms, Shopping, Networking events |
| Pain Points | Low conversion rate, Low email deliverability, low email list/contacts managed,Limit on number of users that can be added to workspace, Lack of Integrations | Low conversion rate, Low email deliverability, low email list/contacts managed, Limit on number of users that can be added to workspace, Lack of Integrations, Lack of Whitelabelled solutions |
| Current Solution | Mailmodo, Mailshake, Saleshandy | Mailmodo, Mailshake, Saleshandy |
Before we deep dive into numbers, we need to set some assumptions backed by data.
(a) Data & Assumptions: